Get interested prospects delivered to your inbox with our hand-crafted, highly personalised email outreach. Better prospecting, more opportunities, zero hassle.
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Discoveroo is for B2B software and service companies in need of high-quality sales leads in the UK and USA.
Finding and connecting with new prospects every day is a challenge. With Discoveroo, you get a specialist sales development team to conduct highly targeted, high yielding email campaigns on your behalf.
You provide us with an overview of your value proposition and ideal client profile. Our outreach pros will build verified data lists and craft high-performing email campaigns to generate interest and to book meetings with your ideal prospects.
"For a US company like ourselves, Outbound prospecting in Europe was extremely challenging. With Discoveroo, we've now found a partner who can navigate the regulatory and cultural challenges so we don't have to. Discoveroo just works. It represents our brand well and the lead volume is significant."
- Sam Shepler, CEO, Testimonial Hero
"Discoveroo has been a revelation. Joe and the team have found the formula and it works. They have helped us scale our outreach, improve deal flow and are great to work with."
- Tom Price-Daniel, CRO, Headstart
"Finding Discoveroo has been a game-changer for us at Flair. Outsourcing our SDR work to them has allowed our Account Executives to focus on what they do best - selling.
Joe at Discoveroo has been really responsive to any queries we have and is always on top of alerting us of new interested leads. I'm looking forward to continuing to work with Discoveroo and I am excited to see how they scale their operations over the coming years."
- Nii Cleland, CEO, Flair
One fixed price. Specialist sales outreach.
3 month delivery timeline. Cancel anytime.
Data Building and Prospect Research
Highly Personalised Email Outreach
Reach 500 Prospects
4-Step Email Sequences
Weekly Campaign Reporting
All our Starter Plan features PLUS:
Segmentation Strategy
Reach 800 Prospects
Custom Response Management
Monthly Campaign Stats & Insights
There are no set-up fees for any of Discoveroo's plans. The minimum term length is 3 months.
For all of Discoveroo's outreach plans, we require 50% of the payment upfront, and the remaining 50% after 30 days.
Our onboarding process with new clients typically takes approximately two weeks.
As as well as creating sample data lists, as described in the first FAQ answer listed above, we will also request information from clients that we will use to build our sales messaging. This will include product/service overviews along with any noteworthy customer success stories, case studies, or recent campaign results that we can use to articulately and concisely demonstrate to prospects how your company helps organizations similar to theirs.
Once we have drafted preliminary sales messaging examples, we will create a shared document for you to access and to provide feedback/contributions within.
A designated email and mailbox will also need setting up for us to use for the outreach campaign. We will begin warming up the email for 10-14 days before beginning with any outreach. This is to help protect your domain. See our article here about email deliverability.
When we begin working with new clients, we always experiment with sales messaging, sales angles, and calls to action, and will continue to tweak these throughout the campaign until we land on the approach that works best for them.
We always keep our clients fully updated on any changes, and will always seek approval on any major changes to our approach.
Each of our clients and campaigns is unique and the results can vary depending on factors including the solution type, the value proposition, the pricing, and the addressable market.
That being said, we typically receive responses from 11-14% of the prospects we contact including opt-outs, with an average response rate of 12.5%. This means that in a campaign that reaches 800 prospects, once all emails have been sent our clients can usually expect responses from around 100 prospects.
It’s important to note that as we gradually ramp up to full email volume on new campaigns, it can take around 2 weeks (or sometimes more) until we’re at full volume and before clients begin to see results. This is to allow for ample email warm-up time and to slowly scale up the volume so as not to risk damaging email deliverability.
And then, after the first month, the email volume will be paced appropriately to last for a maximum of 90-days per campaign.
Our goal is always to book calls on the calendar for our clients, but as is often the case, prospects may want to see more information or examples first.
Firstly, we will provide a Lead Handover to our client for each interested prospect we hear back from. This will include the company name, website, employee count, prospect name, prospect role, and an overview of what they have communicated to us.
At this point, clients on our Starter Plan will own the lead and respond appropriately to the interested prospect.
For clients on our Premium Plan, the team at Discoveroo will handle the initial response and additional follow-up to interested prospects to provide more information and to propose a call.
During onboarding, we ask that our clients provide us with a Bcc email address from their existing CRM. We then include this Bcc email address in all outbound activities, so that all emails will be logged in their CRM.
If you do not already use a CRM, we recommend setting up a free, designated HubSpot instance, which we can assist with.
Our stack includes Google Workspace, Office 365, Airtable, Zoom, Hubspot, Slack, and Calendly.
Tools we use for data building and outreach include LinkedIn, Sales Navigator, Apollo, and SalesOcean.
We provide weekly updates to our clients for the campaigns we run. This will include a detailed overview of the number of prospects contacted so far, along with the number of responses - including interested prospects and non-interested prospects.
We will also contact you via a designated Slack channel within one business day of receiving a positive response from a prospect to provide the Lead Handover and to discuss and decide on appropriate next steps.
Absolutely. While we have tried to create plans with fixed and straightforward pricing and deliverables, we also understand that everyone’s requirements vary. And therefore, if you would like to speak with us about creating a custom-sized plan for your business, please get in contact with us below and we’ll be happy to discuss your requirements further.
Please note that the smallest-sized plan is our Starter Plan.
We use a combination of manual and tool-based search methods to build a list of prospects that meet your ideal client profile. During onboarding, and before we begin building any data, we work with each of our clients to determine their target prospect criteria, which includes some of the following categories:
Once we have this information, we then build a sample list of data for our clients to check and provide feedback on before we build more data and begin a campaign.
Our approach to email outreach is highly targeted and personalized, meaning each email we send to prospects on your behalf is unique to them and their situation.
To do this, we research every single prospect we contact and create an introductory paragraph that references something about their company, product, or service that is relevant to the solution or service we are contacting them about. We then use this introductory paragraph in the first of a sequence of emails to each prospect.
In addition to the personalized introduction and agreed sales messaging, we also personalize email subject lines to include the prospect’s company name, which helps to optimise results.
Once there is a sales lead we:
Our comprehensive lead qualification process handles any initial objections, while gaining a good understanding of:
Our comprehensive lead qualification process handles any initial objections, while gaining a good understanding of:
Thanks for stopping by.
If you're interested to learn more about Discoveroo, we'd love to hear from you.
To speak with one of the team, you can book a call here at a time that suits you.
Alternatively, you can send us an email at hello@discoveroo.co and we'll come back to you shortly to answer any questions and to discuss your requirements further.